World Creativity and Innovation Day, April 21

World Creativity and Innovation Day 2021

Creativity and Innovation are two attributes which are intrinsically related to sustainable human survival. Without having the ability to draw out our creativity to innovate and grow, we would probably have been vanquished from the surface of the Earth a long time ago. 

According to the United Nations, “There may be no universal understanding of creativity. The concept is open to interpretation from artistic expression to problem-solving in the context of economic, social and sustainable development. Therefore, the United Nations designated 21 April as World Creativity and Innovation Day to raise the awareness of the role of creativity and innovation in all aspects of human development.”

Through a Resolution adopted by the UN General Assembly in 2017, it was recognised that the citizens and organizations in more than 50 countries around the world already observe World Creativity and Innovation Day, which was first commemorated on 21 April 2002. With the support of 80 countries, the World Creativity and Innovation Day was decided by the UN to be designated on the 21st of April every year, the first  of which was globally celebrated in  2018, with a view to achieve sustainable development goals.

This day primarily focuses on integrating culture and creativity to help in problem solving and innovating sustainable processes, thereby contributing to the economic development at large. When culture and creativity are addressed at grassroots level, it is definitely a win-win situation for all concerned.

Few key focus areas to integrate creativity and innovation in order to generate sustainability could be as follows:

  • Food
  • Attire
  • Travel
  • Infant care
  • Geriatric care
  • Nature preservation and so on.

On an individual level, we should aim to create something sustainable in our daily lives to make it more meaningful. Promoting few tried and tested self-sustaining innovations in our neighbourhoods could help improve lifestyles and thus prove beneficial to the society at large.  

In these pandemic times, The United Nations marks the year 2021 as the ‘International Year of the Creative Economy for Sustainable Development’. UNCTAD (United Nations Conference on Trade and Development), alongside UNESCO (United Nations Educational, Scientific and Cultural Organization), WIPO (World Intellectual Property Organisation), UNIDO (United Nations Industrial Development Organisation), and the WTO (World Trade Organisation) will drive the annual celebrations and observations of the year.

Every person has the potential to create and innovate. Let us spread the flame of this “World Creativity and Innovation Day” far and wide and promise to help make the world a better place by pledging ourselves to “create, innovate and deliver”.